Stephen Barnes

A Business Model For The Connection Economy

06

Oct 2018

Disruptive Innovation By Clay Christensen: Personas Are Flawed

Posted by / in Clay Christensen /

Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode called “Personas Are Flawed” I talk about one of the key […]

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04

Oct 2018

POWER OF FREE! #3: Purple Cow in Intelligent Content Marketing: The Purple Cow Yields

Posted by / in Intelligent Content Marketing, Monopoly, Power Of Free /

The Encyclopedia of Intelligent Content Marketing is 100% FREE membership program that details, step-by-step, how to build a modern service monopoly from nothing with no money invested. Start Today! – Register Here The Rest of the Series The Making Of A Purple Cow Modern Purple Cows Our Purple Cow Meet Our Idea Virus The Purple Cow Yields Pick Yourself!   More Stuff You […]

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03

Oct 2018

Wanchai Walkabouts: What Gap in the Market does Intelligent Content Marketing Fill?

Posted by / in Intelligent Content Marketing /

Wanchai Walkabouts is a series, in which I take you to my favourite haunts in Wanchai, Hong Kong and answer The Top 100 Questions that anybody ever asks about Intelligent Content Marketing. I am also going to use this opportunity and give you a little bit of history about these spots: where they fit in Hong Kong’s history and also […]

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02

Oct 2018

POWER OF FREE! #3: Purple Cow in Intelligent Content Marketing: Meet Our Idea Virus

Posted by / in Intelligent Content Marketing, Monopoly, Power Of Free /

The Encyclopedia of Intelligent Content Marketing is 100% FREE membership program that details, step-by-step, how to build a modern service monopoly from nothing with no money invested. Start Today! – Register Here The Rest of the Series The Making Of A Purple Cow Modern Purple Cows Our Purple Cow Meet Our Idea Virus The Purple Cow Yields Pick Yourself! More Stuff You May […]

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01

Oct 2018

ICM Talks: How did you consider the Monetisation of a Strategy based on Intelligent Content Marketing?

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the monetisation of a strategy based on Intelligent Content Marketing – how having interesting and disruptive products and services you can offer because you have developed a whole content pool will lead to […]

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30

Sep 2018

ICM on DBFM: The Principles of Kevin Kelly

Posted by / in Intelligent Content Marketing, Kevin Kelly, Podcast /

ICM on DBFM is a series of podcast interviews where I talk to Jason Black on the online radio Digital Bacon FM about the general idea and main principles of Intelligent Content Marketing. In this podcast I talk about one of my 4 intellectual heroes – Kevin Kelly and the influence he has had on me. The Rest of the Series: The Connection Economy The Wise Words of Seth […]

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29

Sep 2018

Jordan B Peterson on ICM: How To Think About Motivation?

Posted by / in Intelligent Content Marketing, Jordan B Peterson /

Jordan B Peterson is a Canadian clinical psychologist and a professor of psychology at the University of Toronto. I find his wisdom very profound and in the Jordan B Peterson on ICM series he is going to share his thoughts on different aspects of Intelligent Content Marketing. In this episode Jordan talks about motivation and […]

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