Clay Christensen

A Business Model For The Connection Economy

08

Dec 2018

Disruptive Innovation By Clay Christensen: Efficiency Innovations Lead To Demise

Posted by / in Clay Christensen /

Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode I talk explain what Efficiency Innovations are and how they ultimately lead […]

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26

Nov 2018

Disruptive Innovation By Clay Christensen: Disruptive Innovations & Non Consumption

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Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode I talk about Sustaining and Disruptive Innovations and explain what the major […]

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16

Nov 2018

Disruptive Innovation By Clay Christensen: Being a Purpose Brand

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Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode I talk about the need of Being A Purpose Brand and how this involves knowing what your […]

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29

Oct 2018

ICM on DBFM: Clay Christensen & Disruptive Innovation

Posted by / in Clay Christensen, Intelligent Content Marketing, Podcast /

ICM on DBFM is a series of podcast interviews where I talk to Jason Black on the online radio Digital Bacon FM about the general idea and main principles of Intelligent Content Marketing. In this podcast I talk about Clay Christensen and his idea of Disruptive Innovation in business. The Rest of the Series: The Connection Economy The Wise Words of Seth Godin The […]

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26

Oct 2018

Disruptive Innovation By Clay Christensen: Job To Be Done Experiences

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Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode I elaborate on Clay Christensen’s idea of Jobs To Be Done […]

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15

Oct 2018

Disruptive Innovation By Clay Christensen: Jobs To Be Done

Posted by / in Clay Christensen /

Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode I explain the idea of Jobs To Be Done, give some […]

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06

Oct 2018

Disruptive Innovation By Clay Christensen: Personas Are Flawed

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Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”. In this episode called “Personas Are Flawed” I talk about one of the key […]

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