Podcast

A Business Model For The Connection Economy

12

Apr 2019

ICM Talks: How You Turn Expertise into a Strategy with Intelligent Content Marketing

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the competences you need in order to build a sustainable and growing business using Intelligent Content Marketing and how to turn expertise into a strategy. The Rest of the Series How […]

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29

Mar 2019

ICM Talks: Communicating Your Value

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the thing that resonates the most when it comes to the Connection Economy – Seth Godin‘s idea that through the power of the internet you have the ability to develop the means of […]

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27

Mar 2019

ICM on DBFM: The Principles of Kevin Kelly

Posted by / in Intelligent Content Marketing, Kevin Kelly, Podcast /

ICM on DBFM is a series of podcast interviews where I talk to Jason Black on the online radio Digital Bacon FM about the general idea and main principles of Intelligent Content Marketing. In this podcast I talk about one of my 4 intellectual heroes – Kevin Kelly and the influence he has had on me. The Rest of the Series: The Connection Economy The Wise Words of Seth […]

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19

Feb 2019

ICM Talks: The Importance of Focus

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the importance of focus – how you need to think about what you and your competitors are doing and then come up with a lazer-like focus on the area where you clearly have […]

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16

Feb 2019

ICM on DBFM: The Wise Words of Seth Godin

Posted by / in Intelligent Content Marketing, Podcast, Seth Godin /

ICM on DBFM is a series of podcast interviews where I talk to Jason Black on the online radio Digital Bacon FM about the general idea and main principles of Intelligent Content Marketing. In this podcast I talk about one of my 4 intellectual heroes – Seth Godin and the influence he has had on me. The Rest of the Series: The Connection Economy The Wise Words of Seth […]

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06

Feb 2019

ICM Talks: How did you consider the Monetisation of a Strategy based on Intelligent Content Marketing?

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the monetisation of a strategy based on Intelligent Content Marketing – how having interesting and disruptive products and services you can offer because you have developed a whole content pool will lead to […]

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26

Jan 2019

ICM Talks: What is the Intelligent Content Marketing Strategy Foundation?

Posted by / in Intelligent Content Marketing, Podcast /

ICM Talks is a series of podcast interviews where I talk to Simeon Krastev about Intelligent Content Marketing and its foundations. In this podcast we talk about the ICM Strategy Foundation – how I combined my years of expertise in the field with the best ideas of my 4 intellectual heroes to build a business on the basis of Intelligent Content Marketing. […]

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