Session 16

Leading a Tribe

In the industrial economy, immigration experts were inevitably siloed and could only get to reach and scale through expensive advertising. Now via generosity, authenticity and mapping the knowledge graph to dominate google organic search provide the perfect storm of opportunity to show up and lead the tribe of folks who need to access what you know best and they know very little at all

Tribes: We Need You to Lead Us – Summary by Seth Godin

Over the course of this month and next, your team and ours will be platform building and making you ready to sell

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