- Business Model Logic - an overview of how it all works.
- Hard Evidence – the proof that Intelligent Content Marketing truly works.
- Power Of Free - the cornerstone to Connection Economy success.
- Live Case Studies - Ongoing application of the Intelligent Content Marketing model.
- The Journeyman - begin applying your skills
Seeking to grasp a complete mastery of the Connection Economy, you begin studying your art at the very beginning....
- You have the knowledge, but still need to walk the Journeyman’s road to mastery...
* Challenge your perceptions - Your knowledge means you’ll need less than 10 minutes to reach that moment of ‘a-ha!’.
* The Blueprint - your business map reading skills come easily to you, and you’ll soon be on the road to Intelligent Content Marketing success.
* Stress Test - you challenge the ideas and seek hard evidence it will work for you too.
* The Master - your learning, and practical experience behind you, it is time to master your art
- There is little left to learn when it comes to Intelligent Content Marketing. Your knowledge is sound. It is time to build your monopoly, and share your learning with others...
* The Secret Sauce - two minutes on the practical application of your new-found expertise
* Jumpstart - a quick-start guide to revenues within 100 days