Wanchai Walkabouts: What’s the core dynamic that underpins an ICM strategy?
Wanchai Walkabouts is a series, in which I take you to my favourite haunts in Wanchai, Hong Kong and answer The Top 100 Questions that anybody ever asks about Intelligent Content Marketing. I am also going to use this opportunity and give you a little bit of history about these spots: where they fit in Hong Kong’s history and also what they mean to me.
This is the twenty-fifth episode where I take you to Starbucks and answer the question: What’s the core dynamic that underpins an ICM strategy?
The Rest of the Series: