Why Content Marketing Is Mostly BS: 8 Big Questions
Why Content Marketing Is Mostly BS & How You Can Be Successful Using Content As Strategy is a series that is a part of a presentation that I gave at Campfire Creative, which takes you on an interesting and challenging journey that can shake you to your core.
This is the fifth episode where I express the concern I have about the direction that Content Marketing Thought Leadership is taking people, which is reflected in the 8 Big Questions that are left over from the Content Marketing World 2017 Conference.
The Rest of the Series:
Intro
Content Marketing?
Marketing?
No Joined Up Thinking
8 Big Questions
Coca Cola on Content Marketing
How To Build A Monopoly
Encyclopedia Of Intelligent Content Marketing
Questions & Answers
Watch The Full Presentation Here
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