A Business Model For The Connection Economy

Clayton Christensen

Disruptive Innovation By Clay Christensen: Competitor Management Methodology Is Flawed

September 16th, 2018

Posted by / in Clay Christensen /


 

Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”.

In this episode I explain why Competitor Management Methodology is flawed as every business meets its decline and it is down to the way the management thinks about the operations of the business.

The Rest of the Series:

Introduction To Wanchai

Competitor Management Methodology Is Flawed

Labor Trend To Specialist Know How

Personas Are Flawed

Jobs To Be Done

Job To Be Done Experiences

Being a Purpose Brand

Disruptive Innovations & Non Consumption

Efficiency Innovations Lead To Demise

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