The series Visa Geeza Speaks on Content Marketing is a series formed of a talk Stephen Barnes gave on September 1st, 2015 on a topic that is today relevant more than ever!
In this part Stephen Barnes discusses further the strategic thinking which led to the Hong Kong Visa Centre’s perpetually evolving business model based on connections, generosity, sharing, transparency and trust.
You can find the talk and much more useful and interesting materials on the Encyclopedia of Intelligent Content Marketing, which is a 100% FREE membership program that details, step-by-step, how to build a modern service monopoly from nothing with no money invested.
Visa Geeza Speaks On Content Marketing is a series of videos from a talk that I gave on September 1st, 2015 on the topic of the dynamics of the Connection Economy and how redundant the concept of Content Marketing is.
To deliver value in this connection economy, you need to be both a source of online information. And you have to have an online offline service proposition. And this is what we did. So this is our content layer as it’s described, and also our free paid for service proposition.