Disruptive Innovation By Clay Christensen: Disruptive Innovations & Non Consumption
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Disruptive Innovation By Clay Christensen is a series where I am going to be answering the top 100 questions people normally ask me about Intelligent Content Marketing and I will also take advantage of the opportunity and talk about one of my 4 intellectual heroes – Clay Christensen and his “Creative Disruption”.
In this episode I talk about Sustaining and Disruptive Innovations and explain what the major difference between them is.